Just 10 minutes outside of Winton, Centre Bush is reliving the glory days of the past as a host of new businesses set up shop in the area.
A new boutique hair salon in Centre Bush is the latest in a group of new businesses emerging in the area, with Number 8 Gallery, The Store and McKeown's 24-hour petrol pumps already established. Number 8 Gallery opened in August 2016 and is owned and run by artist Jasmine Keir, who sells her own original reflective art mirrors, copper-work and home decor.
The McKeown Group set up its 24-hour petrol pumps at the already existing garage in June 2015, and The Store opened in April last year providing Southlanders with a range of foods, household products, freshly brewed coffees and deli options.
R&Co, owned by hairdresser Rachelle Cummings, is the latest new business to open. Mrs Cummings said building began in July last year where work was done by "all lovely, fabulous tradies in the Winton area".
"I want to create more of an exclusive, boutique salon… It's a really private setting which is nice."
R&Co officially opened its doors in November last year with overwhelming support from her clientele.
"I wouldn't have done it without my amazing clients… They do love it, they say it's so peaceful and tranquil."
Having been in hairdressing for 26 years, Mrs Cummings said she was still passionate about the constantly-changing industry on a whole.
"It's fashion, it's creativity, it's working with amazing people and amazing clients. First and foremost, it's your clients and making them feel good about themselves, there's no better feeling than making them feel fantastic. It's a privilege to be able to do that," she said.
Mrs Cummings said being located just off the main road had allowed her to attract clients from Queenstown, Te Anau and even Auckland who had been travelling through on their journeys.
"Being in Centre Bush you're in the wee hub of Southland... It's a great wee spot."
The Store manager Marty Garama agreed that Centre Bush was a good spot for business.
"It's going really well so far; we're getting busier all the time."
Due to the increased popularity, The Store has had to expand the services available to customers, including introducing more deli options like pizza paninis, and iced coffees and frappes.
"We want to expand the products to give people something different to try."
The business got plenty of patronage thanks to lots of traffic on the main road.
"It's right on the crossroads... We're very grateful for all the locals supporting us," he said.
McKeown Group sales and marketing manager Paul Lindsay said the fuel stop across from The Store was doing "extremely well."
"It's probably doing four times what it did as the service station. We're pretty happy with it, and we think the community is happy with the convenience."
Having 24-hour pumps available was a bonus as it completely changed the buying style, Mr Lindsay said.
"You're not bound to normal working hours... Contractors are not stressed to get there before 6pm.
"It ticks away and does what it needs to do."